Comments on: A different kind of cover star http://magculture.com/blog/?p=1570 Magazine design, magazine news Fri, 10 Sep 2010 14:44:05 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Andrew http://magculture.com/blog/?p=1570&cpage=1#comment-80673 Andrew Mon, 05 Oct 2009 14:03:26 +0000 http://magculture.com/blog/?p=1570#comment-80673 This is the most inspired remake of a quintessentially pedestrian trade mag. The simplicity of the cover photography and logo mark have immense branding power and cut through the clutter like no other in its market. At David Ross: "Know your audience people." The cover images speak directly to a culture of business owners who grew up as members of 4H and Future Farmers of America. As kids they showed livestock, competitively, for ribbons and trophies. To them, cows, bulls, chickens, sheep, pigs, etc. are beautiful. I imagine these cover shots would hold huge favor with their target readers. This is the most inspired remake of a quintessentially pedestrian trade mag. The simplicity of the cover photography and logo mark have immense branding power and cut through the clutter like no other in its market. At David Ross: “Know your audience people.” The cover images speak directly to a culture of business owners who grew up as members of 4H and Future Farmers of America. As kids they showed livestock, competitively, for ribbons and trophies. To them, cows, bulls, chickens, sheep, pigs, etc. are beautiful. I imagine these cover shots would hold huge favor with their target readers.

]]> By: Russ http://magculture.com/blog/?p=1570&cpage=1#comment-80642 Russ Tue, 29 Sep 2009 21:03:54 +0000 http://magculture.com/blog/?p=1570#comment-80642 I love this! Anyone know how I can get hold of a copy of this? I love this! Anyone know how I can get hold of a copy of this?

]]> By: David Ross http://magculture.com/blog/?p=1570&cpage=1#comment-80629 David Ross Mon, 28 Sep 2009 03:31:48 +0000 http://magculture.com/blog/?p=1570#comment-80629 Pleeeeeeeeeeeeeeeeeease, this is r*tarded. Know your audience people. Diary Today DID need a makeover but this art-school prattle is too much. Diary Today looks like its intended as a serious industry-insider magazine. This redesign does not convey that at all. This is even worse then their Tennis magazine redesign. Pleeeeeeeeeeeeeeeeeease, this is r*tarded. Know your audience people. Diary Today DID need a makeover but this art-school prattle is too much. Diary Today looks like its intended as a serious industry-insider magazine. This redesign does not convey that at all. This is even worse then their Tennis magazine redesign.

]]> By: jeremy http://magculture.com/blog/?p=1570&cpage=1#comment-51153 jeremy Fri, 18 Jan 2008 13:39:38 +0000 http://magculture.com/blog/?p=1570#comment-51153 More on photographing cows <a href="http://www.whatsthejackanory.com/2008/01/moo-cow.html" rel="nofollow">here</a>. More on photographing cows here.

]]> By: Matthew http://magculture.com/blog/?p=1570&cpage=1#comment-51148 Matthew Fri, 18 Jan 2008 12:08:16 +0000 http://magculture.com/blog/?p=1570#comment-51148 It looks like 032c and Pop have been getting some type ideas from the old Dairy Today! The new look Dairy Today is beautiful and would enhance any coffee table but it doesn't look very immediate or news worthy. Does it explain what the magazine is about inside? There aren't any news, service or features on the front page. Does it meet the needs of the market? It looks like 032c and Pop have been getting some type ideas from the old Dairy Today!

The new look Dairy Today is beautiful and would enhance any coffee table but it doesn’t look very immediate or news worthy. Does it explain what the magazine is about inside? There aren’t any news, service or features on the front page. Does it meet the needs of the market?

]]> By: jeremy http://magculture.com/blog/?p=1570&cpage=1#comment-51052 jeremy Thu, 17 Jan 2008 19:57:55 +0000 http://magculture.com/blog/?p=1570#comment-51052 Maybe not wolves, but it wasn't always cows… <img src="http://magculture.com/blog/wp-content/uploads/2008/01//dtdecember2007.jpg" id="image10" alt="dairy today cover" height="310" width="250" /> Maybe not wolves, but it wasn’t always cows…

dairy today cover

]]> By: dadif http://magculture.com/blog/?p=1570&cpage=1#comment-51050 dadif Thu, 17 Jan 2008 19:11:15 +0000 http://magculture.com/blog/?p=1570#comment-51050 They do 6 a year and they sell exclusively to people who love the cow almost certainly with 99% subscription. I think the idea has about a year or so. What the frick do you think it had on its cover before? Wolves? They do 6 a year and they sell exclusively to people who love the cow almost certainly with 99% subscription. I think the idea has about a year or so. What the frick do you think it had on its cover before? Wolves?

]]> By: Wayne http://magculture.com/blog/?p=1570&cpage=1#comment-51032 Wayne Thu, 17 Jan 2008 15:58:12 +0000 http://magculture.com/blog/?p=1570#comment-51032 I'm with ya, I don't think the idea can hold up for that many issues... unless you make the cow portraits topical for the editorial piece... like on the old issue, mean and impotent, if you could make your cover cow really show those things, I think it could work from month to month :) I’m with ya, I don’t think the idea can hold up for that many issues… unless you make the cow portraits topical for the editorial piece… like on the old issue, mean and impotent, if you could make your cover cow really show those things, I think it could work from month to month :)

]]> By: Andrew http://magculture.com/blog/?p=1570&cpage=1#comment-51022 Andrew Thu, 17 Jan 2008 13:11:57 +0000 http://magculture.com/blog/?p=1570#comment-51022 Can a cow always be cover star? I guess it depends how you dress them up. Can a cow always be cover star? I guess it depends how you dress them up.

]]> By: richard http://magculture.com/blog/?p=1570&cpage=1#comment-51015 richard Thu, 17 Jan 2008 12:30:48 +0000 http://magculture.com/blog/?p=1570#comment-51015 i tihnk this is one of the most inspirational pieces of design ive seen in ages. what a dire brief, the sort that would make most slit their wrists, but its just such a great cover, fun, cool, clever.. i tihnk this is one of the most inspirational pieces of design ive seen in ages. what a dire brief, the sort that would make most slit their wrists, but its just such a great cover, fun, cool, clever..

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