September 4, 2008
How we sell magazines 3
The hype builds around this weekend’s launch of WSJ Magazine, the new luxury supplement magazine from the Wall Street Journal. (thanks Luke).
2 Comments
Comment on September 4, 2008 by Andrew says:
Yep – blogs going crazy for it this end. I’ve heard from an insider that it’s mostly staffed by newspaper people… doesn’t bode well. Will of course review it this weekend. Is it going to be inside WSJ Europe too?
Comment on September 4, 2008 by Andrew says:
Also, for a sceptical critique of the luxury magazine industry see, erm, the WSJ:
http://blogs.wsj.com/wealth/2008/03/27/the-luxury-magazine-bubble/
