December 17, 2009
Another tablet experiment
The Sports Illustrated tablet concept video posted here last week was a slightly naive attempt to adapt editorial thinking to a digital device, the balance too heavily tipped toward mimicking print rather than the editorial experience.
This second video, from Bonnier, is a significantly better attempt at projecting how such a device might use editorial content (as well as presenting a lovely looking prototype of the device itself)
9 Comments
Comment on December 17, 2009 by Tweets that mention magCulture.com / editorial design -- Topsy.com says:
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Comment on December 17, 2009 by Pinky says:
Is it me, or do Vimeo videos never work?
Comment on December 17, 2009 by Halka says:
Don’t quite understand the slight against the SI demo. It appeared to be an actual, working prototype with an engaging design and many interactive elements.
This Bonnier clip looks like fake digital effects layered onto video footage. Extremely dull layouts and columns of grey text. But sure, you can mouse things up and down with your finger. The future is now. Apparently.
Comment on December 18, 2009 by jeremy says:
Russell Davies describes the differences between the two prototypes well.
http://russelldavies.typepad.com/planning/2009/12/magazine-machines-compare-and-contrast.html
Comment on December 18, 2009 by Quinta Tinta says:
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Comment on December 18, 2009 by peterson says:
…not sure how these will look in a pile in the dentist’s waiting room.
Comment on December 18, 2009 by LondonLee says:
I think the SI one had too many bells and whistles, this one seems to be designed for actual reading.
Comment on December 24, 2009 by Holiday reading « Magazines Online says:
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Comment on January 3, 2010 by uberVU - social comments says:
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This post was mentioned on Twitter by jonathan_bowman: Another visualisation of the digital magazine of the future. Very, very cool. http://bit.ly/6R7YcT...
