Overmatter 25.11.11

Some Christmas book ideas for magCulturalists.

The Chapman Brothers design the front cover of the Horror edition of Granta.

David Hepworth pinpoints the problem of PRs and their need for control, ‘A journalist provided with no raw material is far more likely to make up the deficit in meanness’.

‘Publishing has become an essential tool for keeping customers close…’. Harvard Business Review proposes brands need editor-in-chiefs.

Talking of which, here are the 28 winners from this week’s International Content Marketing Awards. Congratulations all, but especially to my friends at Het Salon and the Church of London. And here’s an overview from organiser Julia from APA.

The shortlists for the second Digital Magazine Awards.

Stack want to know what you think – fill in their survey.

 

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