September 17, 2012

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Scope magazine


I love this 1940s front cover, but I was particularly struck by how designer Lester Beall had the freedom to refer to the modernist art and design movements of that era – Dada and Futurism, the Bauhaus  – despite Scope being a magazine about the medical profession.

Image from a set of magazine covers picked out in a slideshow by The Guardian. from the new Phaidon ‘Archive of Graphic Design’.

More about Lester Beall and Scope here.

 

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