BranD #74
225 x 295 mm, 200 pages
Hong Kong, China (English-language)
Bimonthly
Editor in chief & design director: Nicole Lo
Each themed edition of BranD showcases brand work and design. An excellent reference publication for anyone working in commercial or brand-based design, as well as those working in graphic design more generally. Plus, it often features innovative print finishing techniques.
Another colourful and abstract cover with an attached mini, neon-pink worksheet on 'How to turn difficulties into happiness'. The focus of the latest issue is how to evolve with the ever-changing landscape of the graphic design industry and the future of designers. With a tongue-in-cheek, report-like layout, it feels adjacent to a self-help book for anxious designers than a traditional magazine. Yet, BranD #74 remains aesthetically informative on how to flourish rather than fear as a designer in a time where operations perceive this role as replaceable by AI. Also included are interviews with the playful Omsky Studio, out.o Studio, freelancer Davy Denduyver and many more inspiring, on-the-pulse creators.