Useless #4
350 x 490 mm, 16 pages (newsprint)
Leeds, UK
Quarterly
First published in 2025
Editor and creative director: Molly Oxley
This is the ‘Fashion Week Edition’ of Useless, the fourth installation of a new tabloid paper documenting ‘un-functional fashion futures, gossip and nonsense’.
Containing a playful patchwork of y2k inspired imagery and clickbait, it’s packed with fun and interactive spreads including an obituary for fashion’s recent ‘Births, Deaths & Marriages’, a star-rated review of the ‘big four’ fashion weeks—New York doesn’t make the cut, a conversation with subculture chronicler Daisy Davidson (better known by her Instagram handle @hysteric.fashion), a trend report on the quirky zoomorphic statement bags to look out for this season, as well as a playful reinterpretation of ‘Where’s Waldo?’—a double-page spread depicting fashion’s key players, minus one industry pariah.