Popeye #948
236 x 296 mm, 200 pages
Tokyo, Japan (Japanese-language)
Published monthly
First published 1976
Editor-in-chief: Yuji Machida
Art director: Taro Kambe
‘Magazine for City Boys’
The Japanese favourite returns with its spring fashion issue, this year a Tokyo shopping guide. ‘It's time to put away those winter down jackets and wool sweaters and start preparing for spring.’
It opens with ten case studies of city boys and what they’re wearing, and includes a shop guide, street style photos, designer interviews, a catalog of must-have items for spring, and a history of vital youth area Shibuya’s culture. It’s all about the pictures!
According to the editors:
‘Popeye magazine is the “Magazine for City Boys”. The founders printed this on the cover of the magazine when it debuted in 1976. What’s a “city boy”? The term doesn’t appear in the dictionary and no expert panel could define it. So we felt we should explore every aspect of what this “city boy” might be. After decades of debate, it still makes for a topic of lively discussion. It can be a style or a way of thinking. To get an idea of what makes a city boy, read Popeye magazine.’