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Vogue, June 1998
Cover story

Vogue, June 1998

Our latest cover story from Ian Birch looks at one of the great British Vogue covers, announcing a special ‘Best of British’ issue at the height of the Cool Britannia era.

Kate Moss photographed by Nick Knight. Hair: Sam McKnight. Make-up: Sharon Dowsett . Fashion editor: Vanessa Gillingham.

Perfect cover line too: simple, direct, lean, rhythmic.

The issue celebrated the Best of British Style with a central portfolio of the faces behind London Fashion Week called ‘Viva London’ shot by David Bailey.

Plus Tony Adams, Teddy Sheringham and Alan Shearer shot by Jonathan Worth, Ewan McGregor by Neil Kirk, Julie Christie by Brigitte Lacombe and The Almeida’s directors, Ian McDiarmid and Jonathan Kent, by Snowdon. Lisa Armstrong on Stella Tennant, photographed by David Lasnet and Carmel Allen on Karen Elson, photographed by Tom Munro.

Finally, Caroline Sullivan talks to All Saints, photographed by Regan Cameron (all these spreads shown in slideshow above).

Editor: Alexandra Shulman
Art director: Robin Derrick
Fashion director: Lucinda Chambers
Features editor: Louise Chunn
Fashion feature director: Lisa Armstrong

Ian Birch is the former editorial director of Hearst magazines. Follow him on Instagram for more cover stories, and look out for his new book ‘Uncovered—Revolutionary Magazine Covers’ (ISBN-13: 9781844039043) which will be published on 4 October.

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