Jeans #2
105 x 148 mm (Pocket size!), 72 pages
London, UK
First published 2025
Editor-in-chief and creative director: Mitchell Bradshaw
Jeans Mag is the latest (pocket sized) endeavour from South London-based designer and artist Mitchell Bradshaw, following the success of the iconoclastic Southside which ceased publishing after just three issues.
This sophomore edition is brimming with vibrant tales from the forefront of contemporary youth culture, united by ‘the vague theme of spaces’—both physical and relational. Inside, readers are subject to an unforgettable party saga, journeying from Peckham to Rotterdam and back again; Issac Costly laments the Instagram invasion of Hackney local boozer The Army & Navy; and Aurora Karati ends the issue on a high, paying homage to evergreen free party culture.
Jeans is a powerful connector, providing an ephemeral snapshot of the ever-evolving and fragmented culture of a young generation craving physical experiences away from the screen.